Over the years, I’ve explored branding, UX design, and marketing, discovering that the best strategies don’t just sell a product—they evoke emotion and create meaningful connections. This is exactly what I’m doing with Rexi Self-Care—a brand rooted in high-quality design, user-centered experiences, community empowerment, and wellness. To me, self-care goes beyond the material—it’s a daily practice, an ever-evolving adventure that challenges us to create space for reflection, growth, and reconnection with ourselves. During my time at USC’s Marshall School of Business, I honed my understanding of consumer behavior and data-driven marketing, refining how I approach brand storytelling and experience design. I believe that the most impactful strategies come from a cycle of data, research, design, testing, and refinement. My work is all about blending creativity and strategy to build brands that truly resonate—whether through social media, e-commerce, or experiential marketing. Outside of work, I’m always seeking out inspiration—whether through pilates and rowing, discovering new foods, or going on long walks with my 18-year-old dog! 🚣🏽‍♀️ 🌮 🐾 ✨ Let’s connect and create something meaningful together!